We create brands that tickle interest, create joy, satiate a hunger for more, and invite people to think deeply about their choices.
1.
We are brand presence experts,
MARKETBRAND is a founder-led strategic, creative branding agency based in the San Francisco Bay Area, well positioned to understand what makes consumers tick and meet them there.
2.
Creating meaning and momentum,
MARKETBRAND offers deep industry experience, balanced with the intelligent tools of our time, to create brand love that deserves shelf space, follows, and shares. We’re in it for both style and substance, building momentum for launches and enduring partnerships for growth.
3.
Using insight – based creative strategies,
MARKETBRAND’S introspective strategic lens guides creative ideas through design excellence, connecting consumers’ needs, wants, and goals to the products they crave, cherish, and can’t imagine living without.
4.
To build compelling design programs,
MARKETBRAND’S expertise ranges from strategy to story to naming — package to brand experiences — and marketing support on-shelf, online, and in the field. We’re on the ready whether your brand is on the starting line, ready to relaunch, refresh, or anything inbetween.
5.
For market success.
MARKETBRAND joins corporations, emerging brands, IP innovators, and makers alike on their respective journeys to challenge convention, share their stories, and bring brilliant new ideas to full sparkle in the marketplace.
Click on images below to view the case study.
MAVEN’S OATH /// EXCLUSIVE WINE COLLECTION /// LOWE’S HOTELS
MIND GARDEN /// DIELINE AWARD /// FUNCTIONAL BEVERAGE
COSMEDICA SKINCARE /// EMPOWERED BEAUTY
ARCANE AMERICAN WHISKEY /// BROOKLYN CRAFT DISTILLERY
FREY RANCH /// GRAIN-TO-GLASS WHISKEY FARM
KUMANA FOODS /// VENEZUELAN GUASACACA SAUCE
ARCANE AMERICAN WHISKEY /// BROOKLYN BASED CRAFT DISTILLERY
CLEAR GREENS FUNCTIONAL BEVERAGE /// NEXTY AWARD
HOME-X /// MAINTENANCE NETWORK SERVICES
PROTEAU /// DRINK FOR PLEASURE
HUMBOLDT DISTILLING /// TRUE CALIFORNIA VODKA
TRUE JERKY /// CRAFT PROTEIN SNACKS
DISTRICT MADE DISTILLING /// THE HEART OF RYE
WESTWARD WHISKEY /// TRUE NORTHWEST AMERICAN SINGLE MALT
SOM /// CANE VINEGAR CORDIAL
CALIFORNIA WALNUT COMMISSION /// IDENTITY PROGRAM
MARIANI FAMILY ORCHARDS /// WALNUT MILK
MORE FOOD AND BEVERAGE
Deborah Smith Read
FOUNDER / CREATIVE STRATEGIST / CREATIVE DIRECTOR
As a visual and verbal brand expert, Deb’s heart is at the center of connecting what consumers need and want to quality products worth their salt. She has partnered with Altria, Nestlé, Kraft, Hormel, Sara Lee, Safeway, Conagra, Sephora, and Williams-Sonoma, creating strategy, story, brand, packaging, online presences, and naming. Recent wins include prestigious awards for Mind Garden and Organic Girl, and her programs for Westward Whiskey, Frey Ranch Farmers + Distillers, and Arcane Distilling illustrate how she brings emerging brands to life, as creative strategies meet her design chops. Her favorite part? The rush of an inspired kick-off workshop, sketching words, pictures, and possibilities.
Eric Read
FOUNDER / CREATIVE DIRECTOR
As a consummate creative director with a nose for business, Eric has partnered with legacy brands such as Coca-Cola, Nestlé, Kikkoman, Frito-Lay, Microsoft, and Hewlett-Packard. His creative leadership has defined DHL, Banana Republic, Mighty Leaf Tea, and Simply Organic, designing strong creative foundations, identities, and package designs that have contributed to their stature and success in the global and national marketplace. Eric thrives on working directly with CEOs, entrepreneurs, and anyone with a great idea that makes life more interesting, easy, or meaningful. With all that resume, what’s his favorite part? That first phone call with a potential client, when it becomes clear that it’s a fit, and the ideas start flying.
CLIENTS
AIDELLS’ /// SAFEWAY /// ALTRIA /// ARCANE DISTILLING /// ASTRO GAMING /// AVERY DENNISON /// BANANA REPUBLIC /// BETTER BALANCE /// BIG HEART PET /// CALIFORNIA WALNUTS /// CHEVRON /// CHIQUITA /// CLIF BAR /// CLOVER DAIRY /// COCA-COLA /// COMPOVEDIA TEQUILA /// CONAGRA /// COSMEDICA /// CVS /// DIAGEO /// DISCOVERY CHANNEL /// DISTILL VENTURES /// DISTRICT MADE DISTILLING /// DOLE FOODS /// DOLLAR GENERAL /// DOMINICAN UNIVERSITY /// DREYER’S ICE CREAM /// DURAFLAME /// FAMILY DOLLAR /// FRITO-LAY /// FLUTTERBY FOODS /// FREY RANCH FARMERS + DISTILLERS /// FREYBE /// FRONTIER FOODS /// GALLO SALAMI /// GAP /// GLEN ELLEN WINERY /// GOLDEN GRAIN /// HANES /// HEALTHY CHOICE /// HEWLETT-PACKARD /// HILL BROTHERS COFFEE /// HOME-X /// HORMEL FOODS /// HUMBOLDT DISTILLING /// IKAATI TEA /// INTEL /// INTUIT /// IRON SPRINGS BREWING /// KENSINGTON /// KIKKOMAN /// KINGSFORD /// KNÖDEL KING /// KNUDSEN YOGURT /// KRAFT HEINZ /// KUMANA FOODS /// KURBO /// LEVI’S /// LEGO /// LIPTON /// LOGITECH /// LOWE’S HOTELS /// LVMH /// MARIANI FAMILY ORCHARDS /// MEDTRONIC /// MERCK /// MICROSOFT /// MIND GARDEN /// MOTOROLA /// NESTLÉ /// NOAH’S BAGELS /// OAKLEY /// OATERRA /// ORGANIC GIRL /// OTIS SPUNKMEYER /// PLANTRONICS /// PEET’S COFFEE /// PEPSI /// PLUM ORGANICS /// POM WONDERFUL /// POST CEREALS /// POTTERY BARN /// PROTEAU /// PROCTER & GAMBLE /// PURINA FOODS /// RED’S ALL-NATURAL /// RENWOOD WINERY /// SARA LEE /// SEPHORA /// SIMPLY ORGANIC /// SMIRNOFF /// SMITH & HAWKEN /// SOM CORDIALS /// STEP ABOVE PROTEINS /// STERLING VINEYARDS /// TANQUERAY /// THE CLOROX COMPANY /// TRUE JERKY /// WESTWARD WHISKEY /// WILDWOOD ORGANICS /// WILLIAMS SONOMA /// WORLDWISE /// YOU AGAIN AYURVEDA
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LET’S TALK ABOUT IT / CONTACT MARKETBRAND
SAN FRANCISCO BAY AREA, CALIFORNIA